Do you want to start a blog? Are you looking for the desired exposure at the minimum possible time? Do you want to know how to choose a domain name for your blog?
If yes, you are in the right place. You can start a blog and achieve the desired exposure with careful planning. However, you might find the domain name a bit tricky and stressful.
In this article, we will make it easier for you. Keep reading if you want to choose the best domain for your blog.
GO WITH.COM
You might be thinking that why you should go with dot com when many other extensions are available. Many beginners prefer new domain name extensions.
However, you can go with .com to get better exposure. All your targets are not tech-savvy people. Some do not understand technology much. Therefore, you will have to help them with an easy option to access you. Here .com comes in.
More importantly, mobile users find it more convenient since they will have the dot.com button on their devices.
MAKE IT SHORT & EASY TO SPELL
The domain name of your blog needs to be short and easy to spell. If it is short and relevant, people can easily remember it. Make sure that you have less than fifteen characters for the domain name.
Also, it needs to be easy to pronounce. Both these things will help your visitors to remember your blog’s domain name. Whenever they feel like visiting your website, they can access it without any difficulty.
When the domain name is long and complex, people might make mistakes while typing it. If they repeat this mistake a couple of times, they will lose interest. Therefore, you will have to choose an easy-to-type and memorable domain name.
ADD KEYWORDS TO IT
Keywords can enable you to reach a larger level of the audience. You will have to use keywords intelligently to grab more attention. You can add keywords to your blog’s domain name to make your website search engine friendly.
If you have keywords in the domain name, search engines can figure out what your website is all about. As a result, your website will come on the first page of the search result when someone enters a similar query.
Keywords alone are not going to serve the purpose. You will have to focus on quality and unique content to maximize the benefits. You might find it hard to add keywords to the domain name especially when character limitation is there.
However, you will have to be a bit creative and think of something unique to stand out in the crowd.
AVOID HYPHENS & DOUBLE LETTERS
You will have to avoid hyphens in the domain name. It might create the impression of spam, and you will lose credibility. Also, it might cause type errors.
Your targets will be landed on your competitors’ websites when the hyphen is the only difference in the domain name. The same is about the double letters. Doubles letters might lead to typo errors.
Therefore, you should not use double letters and hyphens in the domain name to avoid confusion or typo errors. Both these can result in poor traffic.
MAKE IT UNIQUE TO DEVELOP THE BRAND IDENTITY
Your domain should be relevant and unique to dominate your competitors. It might not be easy for you to choose the most appropriate and search engine-friendly characters for your domain name.
You do not need to take any decision in haste. Take your time and research the top leading names in the industry. You should never copy others.
Find a brandable and unique domain name to leave a lasting impression on your visitors. The domain name needs to be simple, memorable, unique, and catchy to develop a brand identity.
MAKE IT EXPANDABLE
While choosing a domain name, you will have to ensure that it is related to your niche. By doing so, you can give an impression about your blog content.
However, you will have to make sure that you have the scope to add more characters to your domain name. In the future, if you find that you can add some new characters to the domain name to get better visibility, you can go ahead.
But when you do not have the option to expand it, you might need to change the domain name. In that condition, you might lose your previous visitors.
Therefore, you will have to ensure that there is always a scope to add new characters to your domain name.
RESEARCH IT
Yes, you will have to research your domain name before considering the registration. Sometimes, we feel that we have chosen the best domain name.
However, search engines and your targets think differently. Also, there is a possibility that some other blogs might have the same domain name. You can start with a trademark search to find similar domain names. Similar domain names will confuse visitors.
In addition to this, you can do a Google search to know your chosen name is available on top social networking sites or not. Your objective is to choose a unique and catchy domain name.
Also, if you copy your competitors unknowingly, it might lead to legal complications.
CONSIDER USING A DOMAIN NAME GENERATOR TOOL
In the current condition, you can find more than 360 million domain names.
These are the registered names, and they might limit your choice. You cannot research all of them individually. It will demand both your time and effort.
However, you can use a domain name generator tool to find the possible domain name ideas. You can enter your keywords. The generator tool will help with more than hundreds of domain name ideas.
You can go through them and then do a bit of research on your competitors to choose the best characters for your domain name.
WRAPPING IT UP
Follow all the above tips to find a brandable and catchy domain name for your blog. You will have to act smart and register it quickly once you decide on a domain name. If you wait a bit, some other start-up bloggers can register the same domain name.